Dubai — To mark one of the greatest achievements in football history, Binance has teamed up with Cristiano Ronaldo to launch “7he Selection” — an exclusive fan experience celebrating the legend’s 950 career goals and his enduring bond with supporters around the world.
This special campaign invites seven fans to join Cristiano Ronaldo in person for an unforgettable celebration — six holders of his CR7 digital collectibles from previous drops, and one non-holder selected from the wider Binance community.
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Celebrating the GOAT
More than a tribute to his record-breaking legacy, 7he Selection shines a light on the community that’s supported Ronaldo throughout his journey.
“I’m very proud to have achieved 950 goals in my career and deeply grateful to the fans who have been there with me. With Binance and The Selection, I want to share this moment with my fans and hear their favorite memories from my football journey.”
Cristiano Ronaldo
All CR7 digital collectible holders are invited to submit their favorite Ronaldo goal through a Binance survey, while fans and non-holders alike can join by sharing posts on social media about why they believe the Binance community is the GOAT, using the hashtag #7heSelection.
Entries will be judged by Binance based on authenticity, creativity, and emotional impact, highlighting the stories that capture what Ronaldo’s career has meant to fans worldwide.
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A Celebration of Legacy and Community
By blending real-world experiences with digital engagement, Binance continues to connect fans and athletes through Web3-powered storytelling, creating meaningful moments that go beyond collectibles.
“The Selection is about giving Cristiano’s fans a voice — and a once-in-a-lifetime chance to celebrate with him. It’s more than a campaign; it’s a global celebration of loyalty, community, and shared history between a sports icon and the people who’ve followed him every step of the way.”
Rachel Conlan, CMO at Binance
For full details on how to participate in 7he Selection, including eligibility and terms, visit binance.com.
