Bybit EU is using its first Stockholm Open as title sponsor to put its crypto-linked debit card into a familiar spending routine: buying a ticket, getting something to eat and watching the tennis.
The Bybit Stockholm Open runs November 7–14 at Stockholm’s Royal Tennis Hall. This is the first edition under a three-year title partnership, which restores the tournament’s Stockholm Open name after its run as the Nordic Open.
Alongside the branding, eligible cardholders can receive cashback on tickets and refreshments, while on-site activities give fans a chance to play on Centre Court. The commercial logic is straightforward: give spectators a reason to use the product while they are at the event.
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What fans can actually get
According to Bybit’s November 12 announcement, the tournament offers three main card benefits:
| Benefit | What is included | Limits |
|---|---|---|
| Ticket cashback | 15% back on qualifying Stockholm Open tickets | Up to €300 per user; limited to the first 80 qualifying tickets |
| Food and drinks | 10% cashback on qualifying venue purchases during November 7–14 | Up to €10 per user; no minimum spend; subject to availability |
| Tournament card design | A limited-edition Stockholm Open virtual card design | Available through the Bybit EU app |
Ticket cashback is paid in USDC or BTC, at the user’s selection, to the Bybit EU Funding Account within four business days. Food-and-drink cashback is paid in USDC within the same period. Eligibility and the promotion’s terms apply; the limited ticket allocation should not be read as a guarantee that rewards remain available.
Bybit says its card has more than four million holders globally. That figure covers its worldwide card business, rather than the Stockholm promotion or its European customer base alone.
Beyond tournament week, the company advertises 1% cashback on eligible spending with no monthly cap. Eligible new cardholders can also receive first-month subscription cashback of up to €50 in total across qualifying services, including Netflix, Spotify and ChatGPT. There are no application or annual fees, although other charges, including exchange fees, may apply.
A point on Centre Court, with €3,000 at stake
The Match Point Drop promotion brings selected fans onto Centre Court for a one-point challenge. Bybit says a participant won €1,000 on November 9. For the designated November 14 session, two eligible participants will be selected at random, with €3,000 going to the first to score a point.
Other activities include an interactive tennis game and a prize wheel at the Bybit booth. Separately, invited guests have access to experiences such as sessions with Swedish tennis figures Thomas Enqvist and Joachim “Pim Pim” Johansson, match coin tosses, player meet-and-greets and behind-the-scenes tours. These are invitation-based experiences, rather than benefits available to every ticket holder.
Bybit’s November 12 post shows ambassador Casper Ruud visiting its VIP box and signing tournament merchandise.
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A three-year relationship, with payments at its center
For the tournament, the partnership provides a multiyear sponsor and brings back a familiar name. For Bybit EU, it creates a setting where the company can introduce its services to a Nordic audience through everyday purchases and hospitality.
When the partnership was announced, tournament CEO Rasmus Hult described what the agreement could support:
“The collaboration with Bybit gives us a long-term opportunity to develop Stockholm Open in a way that benefits both spectators and players.”
— Rasmus Hult, CEO, Bybit Stockholm Open
The spending focus connects with Blockster’s coverage of Nexo’s European card users, whose purchases included restaurants, travel and groceries. Bybit’s tournament promotion targets a similarly familiar set of expenses, with rewards attached to a specific event.
There is also infrastructure behind the checkout. Blockster previously covered Bybit’s work with OpenPayd on fiat payments and settlement. That wider group initiative is distinct from the European card promotion, but both address how customers move between digital assets and conventional spending.
The European regulatory structure involves separate entities. Bybit EU GmbH holds the MiCAR authorization for crypto-asset services, while Austria’s FMA granted an electronic-money licence to Bybit Payments GmbH on August 4, 2026. Bybit EU serves eligible customers across the EEA, excluding Malta.
The release identifies the card as a Mastercard debit card issued by Harmoniie SAS in partnership with Moorwand Ltd, under Moorwand’s Mastercard licence. Applications require identity and address checks, and card use and rewards remain subject to their applicable terms.
Reporting by Lidia Yadlos
