Bitcoin

Strategy Buys 17,994 Bitcoin for $1.3B in 11th Straight Weekly Purchase

jake_freeman · Mar 09, 2026
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Strategy Buys 17,994 Bitcoin for $1.3B in 11th Straight Weekly Purchase

Michael Saylor's Strategy has purchased 17,994 Bitcoin for approximately $1.28 billion, marking the company’s 11th consecutive weekly acquisition. According to CoinGape citing a recent SEC filing, the purchase brings Strategy’s total Bitcoin holdings to 738,731 BTC, acquired for roughly $56.04 billion.

At Bitcoin’s current price of about $68,000, Strategy’s Bitcoin treasury is worth roughly $50 billion, leaving the company with an unrealized loss of around $6 billion relative to its cost basis, according to DropsTab data. Despite the drawdown, Strategy has continued its aggressive accumulation strategy.

A Relentless Accumulation Cadence

The latest purchase extends a streak that has made Strategy the largest publicly traded corporate holder of Bitcoin. The company acquired the latest batch at an average price of about $70,946 per Bitcoin, slightly above current spot levels.

According to CoinGape, MSTR stock rose following the announcement, trading around $133–$138, reinforcing the stock’s role as a proxy for leveraged Bitcoin exposure.

Funding the Strategy

Strategy financed the latest Bitcoin purchase by selling shares through its MSTR and STRC stock programs, raising roughly:

  • $899.5 million from 6.3 million MSTR shares

  • $377.1 million from 3.8 million STRC shares

This funding structure — which combines equity issuance and capital market programs — has become a core component of the company's Bitcoin acquisition strategy.

The latest purchase also ranks as Strategy's second-largest Bitcoin acquisition of 2026, trailing only the 22,305 BTC purchase announced in January.

One Million Bitcoin? Samson Mow Thinks So

The relentless pace of accumulation has prompted speculation about just how far Saylor intends to go. Samson Mow, CEO of Bitcoin infrastructure company JAN3, has publicly predicted that Saylor will eventually accumulate one million Bitcoin in total.

Samson Mow expects Michael Saylor to eventually accumulate one million Bitcoins in total, according to U.Today.

If Strategy currently holds 738,731 BTC, reaching that threshold would require the company to acquire roughly 261,269 additional BTC — equivalent to approximately $17.8 billion at today’s prices.

The Broader Corporate Treasury Debate

Strategy’s aggressive Bitcoin accumulation has reignited the debate over whether digital assets belong on corporate balance sheets. While several companies have added Bitcoin to their treasuries in recent years, none have matched Strategy’s scale or consistency.

Critics point to the company’s roughly $6 billion unrealized loss — based on a $56 billion cost basis versus about $50 billion in current market value — as evidence of the risks of such a concentrated bet.

Supporters argue the strategy is designed for a long-term horizon measured in decades, positioning Bitcoin as a reserve asset rather than a short-term trade.

Several factors will determine whether Strategy can maintain its buying pace, including capital market conditions, Bitcoin’s price trajectory, regulatory changes affecting digital asset accounting, and MSTR’s stock performance, which influences the company’s ability to raise funds.

With 738,731 BTC and no sign of slowing, Strategy remains one of the most influential corporate participants in Bitcoin’s supply dynamics.