# BTCC Kicks Off 2026 With a $10 Million Trading Festival

> BTCC is opening 2026 with one of the largest seasonal trading campaigns in the crypto industry — and a clear signal that it intends to keep pushing scale, incentives, and community engagement into the new year.

By Lidia Yadlos · January 12, 2026

Canonical: https://blockster.com/btcc-kicks-off-2026-with-a-10-million-trading-festival

_**[BTCC](https://www.btcc.com/en-US)**_ _is opening 2026 with one of the largest seasonal trading campaigns in the crypto industry — and a clear signal that it intends to keep pushing scale, incentives, and community engagement into the new year._  
   
The exchange has launched its New Year Trading Festival, unveiling a **$10 million prize pool** spread across a two-phase campaign.

[Post from @BTCCexchange on X](https://twitter.com/BTCCexchange/status/2009867804217094385?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E2009867804217094385%7Ctwgr%5E8d53425aa157df74ebb66d87d432d9295e39e32f%7Ctwcon%5Es1_c10&ref_url=https%3A%2F%2Fblockster.com%2Fsmardex-rebrands-to-everything-unifying-defi-trading-lending-and-leverage-in-one-protocol)

The first phase of the New Year Trading Festival runs from January 4 to January 30, 2026, and centers on futures trading performance.  
   
Phase 1 includes:

- A **Futures Trading Competition** featuring a **1.9 million USDT** prize pool, where higher trading volumes unlock larger rewards
- A **Profit Rate Competition** offering **100,000 USDT** to top-performing traders

Beyond USDT rewards, BTCC is also awarding premium prizes to the top three futures traders:

- **1st place:** a 100-gram gold bar (≈ 15,000 USDT)
- **2nd place:** 2 ETH (≈ 6,200 USDT)
- **3rd place:** a MacBook Pro (≈ 3,500 USDT)

Details around Phase 2 of the campaign are expected later in January, completing the full $10 million prize allocation.

> **This New Year Trading Festival is our way of giving back to the community that has supported BTCC’s growth. With a $10 million prize pool, we’re rewarding both experienced traders and new users who choose BTCC as their trading platform.**
>
> **Marcus Chen, Product Manager at BTCC Exchange**

## Community Recognition Meets Longevity

The New Year Trading Festival follows BTCC’s recent win at the BeInCrypto 100 Awards 2025, where it was named 'Best Centralized Exchange' – Community Choice through public voting — a signal of the platform’s strong relationship with its global user base.

[Post from @BTCCexchange on X](https://twitter.com/BTCCexchange/status/2008822195724959947?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E2008822195724959947%7Ctwgr%5E8d53425aa157df74ebb66d87d432d9295e39e32f%7Ctwcon%5Es1_c10&ref_url=https%3A%2F%2Fblockster.com%2Fsmardex-rebrands-to-everything-unifying-defi-trading-lending-and-leverage-in-one-protocol)

Founded in 2011, **[BTCC](https://www.btcc.com/en-US)** is the longest-serving crypto exchange still in operation, now supporting more than 11 million users across 100+ countries. After more than a decade navigating multiple market cycles, the platform is entering 2026 focused on rewarding its global trading community while expanding its reach.